Why don’t users pay attention to the most important parts of the product?

Why don’t users pay attention to the most important parts of the product?

Possible answers (7)

, . We have made one element of the interface stand out too clearly from the others.
, . Due to their incompetence, users exaggerated the importance of some components of the product.
Users compare secondary components of our product with the same ones that our competitors have. As our competitors have those better developed, our users consider our weakness as their "personal loss," the pain of which is higher than other functionality we provide.
. Users misjudge how visible these product components are to other people on the platform.
, , , . We used bad wrapper for the features. As a result, people overestimated minor features and underestimated main ones.
, . Users exaggerate the risks because of the emotional discomfort of just thinking about them.
, . We have left out the faith and ideological values of our users. The minor product elements conflict with the values of our users.

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UXCG is a free tool that helps teams detect cognitive bias-related UX problems across all product stages, whether you're prototyping, testing, or improving a live product

How to use UXCG

  1. Choose your product stage below;
  2. Find your question (either manually or through search);
  3. Read possible answers.

Each answer explains how cognitive biases relate to your specific situation. Since you understand your context best, you can apply the insights directly. While the tool doesn't provide ready solutions due to each case's uniqueness, it reveals new perspectives backed by cognitive science.

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Questions related to in-house team members cooperation (product, development teams and others).
Questions related to product development stage (from concept to first public release).
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