, . We can identify the least used product components, make cosmetic changes and re-announce them with the appropriate indication on the interface.
. We can add a system of smart prompts/reminders/tips based on user behavior patterns. Or, if we can’t do it, we may send the user’s product usage statistics a few times a week ().
, . We can fundamentally change the way we communicate with users. If earlier we used simple written communication form, we can move on to using pictures/animations. (). If the situation and our audience allow, we can use humor () and small experimental innovations (). We can also play around with used terminology in the product.
. We may periodically remind the user of the good experience they have with our product. The simplest example: the "Most liked photo" function on Facebook, which periodically shows our profile's most popular photos, and so on. We can synchronize timing for showing reminders like this with good events for the user in the product (). The idea is to show pseudo-AI, to associate with similar features of larger products.
, . We can split the upcoming major updates into several small parts and release them at such a frequency that users get the feeling that "everything in our product is constantly being updated."
. We can restructure the product into new categories (and new terminology). Suh product optimization will be highly efficient if there are many features scattered across different parts of the product. If we decided to do it, we must avoid significant changes in the most popular product workflows (, ).
#57.How can we add extra value to a product at minimal cost?
#32.How can we maximize the comfort of the product?
#42.How can we generate new products "out of thin air" while keeping costs minimal?
#46.How to simplify our product?
#54.What should be considered when adding new product functionality?
#5.Why do users complain about product updates?