The tendency to see members of an out-group as all being similar, while viewing members of your own group as diverse and unique.It is a mental shortcut that can lead to stereotypes and prejudice. People with this bias will often make negative assumptions about someone based on their membership of an out-group while giving members of their own in-group more benefit of the doubt.

UX Core | Out-group homogeneity and work with stereotypes

Learn the roots of stereotype forming, and discover new ways of working with these cognitive biases in product management and HR. Forever free, at UX Core.

Out-group homogeneity

UX Core | Исследуем эффект однородности чужой группы

Это искажение является одним из ключевых при формировании у нас стереотипов. Узнайте как мы можем это использовать в разработке продуктов и управлении командой.