<p>People tend to judge an experience primarily based on how they felt at its most intense point (peak) and at its conclusion, rather than on the total experience.</p>

UX Core | Peak-end rule - examples of use in management

We tend to remember overall experience based on how it felt at its most intense point and how it ended rather than considering the entire duration. Learn more.

Peak-end rule

UX Core | Правило кульминации и завершения - использование

Люди склонны оценивать не весь опыт в целом, а его качество на пике и в конце. Исследуем это и 100 других искажений на реальных примерах использования.