en
serenity mode 
“This project is my knowledge contribution to society. Here I spend most of my spare time with zero commercial interest since 2019. Everything here will always be free.
Learn. Grow. Share”
Our Tools
主要
UX Core
This is the first-of-its-kind, biggest library of nudging strategies based on cognitive biases (patterns of human thinking).
必要のピラミッド
Pyramids of Operational Needs
This is a modular management framework for remote-first software development companies.
アシスタント
Bob GPT - Trickery and Deception
Expert in cognitive biases and nudging strategies aiming to boost decision-making and competitive edge. Trained on thousands of pieces of psychological explanations of human behavior.
Used By
UX Core Supported By
UX Core is an interesting collection of principles from social science and a beautiful interface.
Dan Ariely
Professor of psychology and behavioral economics at Duke University.
Author of 3 NYT best-selling books.
This site, UX Core lets you explore many cognitive biases while creating software, pretty interesting to explore.
Sarah Drasner
Director of Engineering at Google
(Core Developer Web)
I love the way you categorized and presented the information. It's incredible.
Matt Higgins
CEO and Cofounder at RSE Ventures,
WSJ bestselling author.
This [UX Core] framework is the most comprehensive one I've ever ran into, and I'll surely visit it often since awareness is the very first step.
Javier Alvira-Legaria
Director of Professional Services at Amazon (AWS)
The idea of open-sourcing such enormous amount of knowledge in UX Core in such a structured way is amazing!
Abdulazez Salem Alenazi
Director of Technology Department at National Library and Archives of Gulf region (UAE).
Having this knowledge is essential for everyone to learn how to protect ourselves from the overwhelming amount of misleading information we encounter today.
Vahe Momjyan
CTO and Cofounder at TACTUN. Lecturer at American University of Armenia. Ex-Amazon (Australia)
UX Core
This is a first-of-its-kind free educational tool that became popular in product management communities worldwide in less than six months of its release in 2020. It comprises over a thousand practical examples of cognitive biases used in company management, personnel handling, and software development.
The project has been widely recognized by leading global scholars in cognitive science and behavioral economics from such institutions as Duke University, Harvard Business School, American University in Dubai (AUD) and many others.
Company Management
This is a modular management framework for remote-first software development companies. The framework was designed specifically for The Software Development Company to make it the first company in the country to open its internal structure and processes to the public to this extent.
Articles
This menu contains tools and articles related to the project, product, and company management.
Project management section consists of articles structured to make the most sense when read in the presented sequence. The idea is to provide junior project managers with fundamental knowledge.
Product Management section mostly consists of UX Core-related data and the UI-UX practices I keep in my teams.